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Routing Number:
275082866

Wisconsin Innovation Leadership Development (WILD) Initiative

WILD-Website-Banner.jpg


Have you ever sat with colleagues and thought, “Wouldn’t it be great if XYZ existed for our members?”

The Wisconsin Innovation Leadership Development (WILD) Initiative turns those “what ifs” into reality.

WILD is a six-month collaborative journey designed to help Wisconsin credit union professionals develop groundbreaking financial products, services, and business models that strengthen member value and ensure credit unions remain America’s best financial partner.

Through immersive workshops, team collaboration, and hands-on prototyping, participants move from insights to ideation, from testing to launch—with their homegrown innovations officially unveiled at The Wisconsin Credit Union League’s Annual Convention & Expo.

This is not just a program. It’s a movement. And we’re calling all forward-thinkers in Wisconsin’s credit union community to join us.


Why WILD?

WILD is more than leadership training—it’s innovation in action. Together, we are:

  • Impacting strategy and service – Creating long-term solutions that shape the future of member experience.
  • Building innovation leaders – Immersing participants in opportunities that sharpen leadership, collaboration, and vision.
  • Driving disciplined innovation – Instilling a deliberate, tested approach that empowers credit unions beyond the program.
  • Developing new capabilities – Equipping teams with tools to continually create, test, and implement solutions.
  • Strengthening financial wellness – Advancing credit unions as leaders in improving financial lives across Wisconsin. Advance financial wellness for Wisconsin communities.

What You Will Gain 

Participants will work in cross-functional teams and gain advanced innovation skills grounded in Filene’s proven Method of Innovation, modeled after its nationally recognized i3 program.

You will walk away with expertise in:

  • Building and using an insights library
  • Developing personas and empathy for members Identifying and reframing problems
  • Creating and testing solutions
  • Rapid prototyping and iteration
  • Communicating for impact and making pitches

By the end of the program, you won’t just have ideas—you will have innovations ready to be shared with the movement.

Now Accepting Applications for the 2026 WILD Program!

Apply by August 30, 2025!

2026 WILD Schedule 

Mark your calendars for the WILD journey:

  • Innovation Immersion – October 21–22, 2025 | Credit Union House, Madison, WI
  • Prototyping and Testing Workshop – December 9, 2025 | Location TBD
  • Reporting Workshop – April 7, 2026 Grand Reveal at The League Convention – May 2026

WILD Alumni – Mentor Opportunities

Already experienced WILD and want to continue your innovation journey? Join us as a WILD Mentor in 2026 to guide, inspire, and build alongside the next generation of innovators.